The hosted subscribe page
Every brand gets a hosted signup form. You do not need a website form, an embed script, or a developer: share the URL and SmartMailing handles the signup, the double opt-in, and the landing pages around it.
The URL
The subscribe page lives at:
https://smartmailing.io/s/{brandId}
where {brandId} is your brand's ID. The quickest way to get the exact URL is to open Web Templates, pick the brand, and click Preview on the Subscribe card, then copy the address from the browser tab.
To show the page in German, add ?lang=de to the URL. Without the parameter the page renders in English.
You can link to this URL from anywhere: your website's navigation, a social media bio, a QR code on print material, or a button in another email.
The page is marked as not indexable, so search engines will not list it. Recipients only reach it through links you share.
What visitors see
The page is a brand-styled card with:
- your logo and brand header
- a headline and introduction (default: "Join our list")
- an email input and an optional name input
- a Subscribe button
- a consent note explaining they are agreeing to receive marketing emails and can unsubscribe at any time
- your brand footer
All of the text, labels, and placeholders are editable per language in the web templates editor. See Generate and edit hosted pages.
The double opt-in flow
Submitting the form does not add the person to your list right away. SmartMailing uses double opt-in:
- The visitor enters their email (and optionally their name) and clicks Subscribe.
- They land on the Check your inbox page, which tells them a confirmation link is on its way and that it is valid for 48 hours.
- SmartMailing sends a confirmation email with a personal confirmation link.
- Clicking the link within 48 hours confirms the subscription and shows the Subscription confirmed page. Only now is the person an active subscriber.
If the link is opened too late, was already used, or is invalid, the recipient sees a clear explanation instead, for example that confirmation links are valid for 48 hours and they should sign up again.
The Check your inbox and Subscription confirmed pages are both web templates you can edit, and both render in the language the visitor signed up in.
Built-in protections
The hosted form includes protections against abuse, so you do not have to add anything:
- Submissions are rate limited per visitor and per email address.
- A hidden honeypot field silently drops bot submissions.
- Addresses that are suppressed for the brand are not re-mailed.
Consent records
Each signup stores a consent attestation alongside the pending subscriber, based on the consent text shown on the form, in the form's language. Combined with the double opt-in confirmation, this gives you a clean, documented opt-in trail for every subscriber who joins through the hosted page.